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Cataliser X is a sophisticated modelling tool which contains all the vital functionality that network planners require in order to enable them to develop and maintain a competitive network of petrol retail sites.
Cataliser X can help by: Providing an insight into the factors that really make the difference to petrol station performance Predicting what happens when the attributes or status of one or more petrol stations is changed Measuring the resulting changes in volume and market share distribution between competitors Indicating how best to structure a network in order to maximise productivity, efficiency and capital utilisation Analysing the impact of a range of tactical or strategic decisions, on individual petrol stations and on overall network performance Testing and quantifying the viability of potential new sites Creating predicted shop sales and fuel volume numbers, and generating 'scores' for new sites
Effective marketing campaign planning